The use of plants as a source of medicinal products was inherited and is an important component of India & #39s health care system. In
India, there are around 45,000 plant species, with high concentrations in the Eastern Himalayas, Western Ghats, and Andaman Nicobar
Island regions. In rural India, 70 % of the population relies on the conventional medicine system, the Ayurveda, the ancient Indian medicinal
method known as one of the main alternative and complementary medicine systems.

One of the most highly valued spices, not only for cooking but also for medicinal purposes, is Saffron. Originated and first cultivated in
Greece, it is a small bulbous perennial spice derived from the Crocus sativus Linn flower, a member of the Lilyaceae family commonly known
as the "crocus safran". Now primarily grown in Iran, Greece, Morocco, and India (Jammu and Kashmir). It is a treasured
component in medications that is used to treat skin conditions and also used in skin creams.
Earthi’s Ayurvedic formulations use ingredients extracted from the highest quality Kashmiri Saffron. our stringestextraction process
ensures that the bioactive ingredients remain intact and without damage to give you genuine results.

Various plant parts such as peels, fruits, seeds and Crocus sativus rind contain in different amounts various biochemically active
ingredients such as crocin, crocetin, and safranal. Via regulation of various biological and physiological processes, these constituents
demonstrate effects that promote health. Saffron offers beauty advantages since it has natural skin lightening properties and also contains
more than one hundred and fifty volatile compounds which produce aroma and can be beneficial for your skin in the following ways

• Radiant and smooth skin.
• The antioxidants in saffron help to treat dull skin, and keeps it healthy naturally.
• Blemish-free and luminous complexion.
• The anti-fungal content of saffron makes it effective for the treatment of acne, blemishes, and black heads.
• Saffron helps enhance skin texture and makes it softer and smoother.
• Saffron is known to have anti-sun effects that can protect the skin from harmful UV rays.
• Studies have shown that saffron lotion can be better than homosalate sunscreen (an organic compound found in some sunscreens).
• Saffron can also be used as a natural UV absorbent agent.
• Apart from the anti-solar and moisturising properties of saffron, studies suggest it may also be beneficial against skin cancer.
• Anti-aging effect and diseases of the skin.
• In traditional herbal cosmetic uses, saffron can be soaked with a few basil leaves to treat blemishes such as acne. Saffron is rich in
  Antioxidants and helps to inhibit the expression of markers of inflammation.
• Saffron as natural pigments in cosmetics.
• Plant pigments such as curcumin, beet anthocyanins, pepper carotenoids, green leaf, and chlorophyll saffron have been used for
  Decades to colour food and cosmetics.
• Nowadays, many widely used cosmetics are made with synthetic dyes, which can cause side effects with prolonged use. However,
  Ayurveda, a natural and healthier option, is becoming a the new trend.

Earthi’s Ayurvedic formulations use ingredients extracted from the highest quality Kashmiri Saffron. our stringestextraction process
ensures that the bioactive ingredients remain intact and without damage to give you genuine results.